MAP & DIRECTIONS
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LAKE TAHOE
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LAKE TAHOE
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Welcome
Introduction
Marketing
Owner Services
Rental Setup
Rental Program
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Strategic Marketing and Revenue
Expected Occupancy and Financial Return
Occupancy and financial return are based on the season and the condition, size and location of the home and rental restrictions placed by owners. An attractively decorated home that accepts pets, two night stays and will "rent down" to a lower rate has a better potential for maximum financial return than one with these items restricted. Also, the less you use your home, the more we can try to rent it.
Our goal is to rent all of the homes we represent as often as possible. We view our relationship as a partnership- we only make money if you make money. Due to existing variables and homeowner restrictions, it is impossible to provide homeowners with expected income revenue, however we can provide comparable rental histories for similar properties.
Sales Promotion
For promotional purposes (travel agents, writers, celebrities, advertising vendors, airline executives, etc) we may use your home for a guest on a complimentary basis for up to five nights per year. This is done on a last minute, space available basis, so as not to affect your income.
Is Your Home For Sale?
We ask homeowners to notify us in writing, thirty days prior to listing
their homes for sale. We will not book reservations more than 60 days
out if the property is for sale. Also,
we do not allow homes to be shown when a guest is staying in a home.
Lock boxes are not permitted. Your real estate agent should pick up a key from our office after calling to determine availability.
Maximum and Minimum Rental Rates
The rental size is determined by the number of full beds and number of hide-a-beds. For example, a home with one regular bed and one hide-a-bed will rent maximum size at the one bedroom rate. Any bedroom that does not have a closet, a bed, a chest of drawers and a door closing off the room is not considered a bedroom. Likewise, air mattresses or rollaway beds are not acceptable bedding and are not advertised.
Based on experience, we have found that a property with flexibility, that can be rented as a smaller unit for smaller groups than originally intended, has the potential of capturing more revenue. (Ex. A two bedroom home rented last minute at a reduced rate to accommodate two people rather than four.)
Please note that the City of South Lake Tahoe and Eldorado County have the authority to establish occupancy limits via ordinance.
Strategic Marketing Efforts
Tahoe Keys Resort/Lake Tahoe Reservation Bureau recognizes the importance
of marketing to the overall success of our business. We are dedicated
to increasing our exposure through various advertising mediums.
Our advertising budget is one of the largest and our campaign is definitely
the most successful of any property
management company in South Lake Tahoe. You just have to look at our
occupancy and average return per unit to understand how effective we are.
Our current marketing campaign encompasses a combination of sources including national magazines and tour guides, local and regional publications distributed internationally, full color brochures distributed internationally, Travel Agent publications, internet advertising, trade shows and strategic partnerships with major travel wholesalers.
Website and Online Reservation System
We have invested a great deal of time, effort and resources into the development of our website - www.tahoevacationguide.com. We are constantly striving to enhance our site for search engine positioning as well as for more user-friendly functionality. Despite the claims of our competition, we are the ONLY website to offer an online reservation system where guests can check availability and make a reservation in real time. Other companies simply allow customers to submit reservation requests for which they have to wait for a confirmed response. This is NOT an online reservation system.
We also invest in internet advertising, participating on internationally
recognized web sites and search engines. Take a look for yourself. Who
is the most prominent lodging organization in South Lake Tahoe represented
in both paid and organic presence on the internet - Tahoe Keys Resort
and Lake Tahoe Reservation Bureau!
